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UniMarket® B2015 Laptop Sleeve Soft Zipper Pouch 14” Laptop…
UniMarket® B2015 Laptop Sleeve Soft Zipper Pouch 14” Laptop…
UniMarket® B2015 Laptop Sleeve Soft Zipper Pouch 15” Laptop…
UniMarket® B2015 Laptop Sleeve Soft Zipper Pouch 17” Laptop…
UniMarket® External DVD Burner, Portable Compact USB CD Burn…
UniMarket® External DVD Drive, Ultra Thin Portable Drive Bur…
UniMarket® Zipper Soft Sleeve Bag Case 15”-15.6” Portable …
Urban Company Native M2 Water Purifier | Needs No Service fo…
Urban yog Makemeebold Rotating Hair Curling Iron,14 Temperat…
URBANMAC Premium Synthetic Kabuki Foundation Face Powder Blu…
Urdhvamurti Portable Ironing Board Mini Handheld Steam Iron …
USHA Ichef Smart Air Fryer 4.5L,10 In 1 Functions10 Preset M…
USHA RapidMix 500-Watt Copper Motor Mixer Grinder with 3 Jar…
Utkarsh Mango Fruit Plucker with Net|Fruit Picker|Fruit Harv…
V-Guard VG 100 Voltage Stabilizer for Refrigerator (Grey)
V21 – Mini Spice Coffee Mixer Grinder Electric Stainless Ste…
Vacuum Cleaner Bag, 4 Pcs Vacuum Cleaner Bag for Dust, White…
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VAMASHAY 3in1 Vaccum Cleaner for Home, Car, Office & Kitchen…
Varanga Women Mauve Floral Embroidered Regular Chanderi Silk…
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Then the question arises: where’s the content? Not there yet? That’s not so bad, there’s dummy copy to the rescue. But worse, what if the fish doesn’t fit in the can, the foot’s to big for the boot? Or to small? To short sentences, to many headings, images too large for the proposed design, or too small, or they fit in but it looks iffy for reasons.
A client that’s unhappy for a reason is a problem, a client that’s unhappy though he or her can’t quite put a finger on it is worse. Chances are there wasn’t collaboration, communication, and checkpoints, there wasn’t a process agreed upon or specified with the granularity required. It’s content strategy gone awry right from the start. If that’s what you think how bout the other way around? How can you evaluate content without design? No typography, no colors, no layout, no styles, all those things that convey the important signals that go beyond the mere textual, hierarchies of information, weight, emphasis, oblique stresses, priorities, all those subtle cues that also have visual and emotional appeal to the reader.